Really Simple SEO for Business Owners

Really Simple SEO for Business Owners has become our best selling book on Amazon. It also regularly appears at the top of the charts when you search for SEO books on Amazon Kindle.

One reason for that will be the excellent 5-star reviews the book has had already, as well as the sales we've made. But none of that is an accident. Really Simple SEO for Business Owners really does have really simple SEO methods that work. Or, as one reviewer says, "...stuff that works."

The book explains in simple terms the methods we've taught on our training workshops, the same methods we've used to reach page one in days (not weeks or months) and the same methods we start with when we optimise a client's website. Ongoing SEO gets a bit more complicated but you'll be surprised what you can achieve when you apply the steps outlined in Really Simple SEO for Business Owners.

SEO consultants give it great reviews, too. Visit Amazon.com and see for yourself.

Roy

If SEO is That Simple, Why Use SEO Suffolk

We've been writing a lot lately about our new training books, two of which are about Search Engine Optimisation. The book by that same was written by Jacqui and is on Bookboon. The other, called Really Simple SEO for Business Owners is for sale on Amazon for the princely sum of £1.95 in the UK or $2.99 in the US.

The Amazon book has also sold in Germany and France. So, can SEO really be that simple and, if so, why should you hire an SEO company like SEO Suffolk to do your search engine optimisation?

Well, as the two books show you, the principles behind SEO are simple enough - just give your website visitors exactly what they expect and give them as much as possible, in a format that the search engines can 'read', too. Then make sure that as many people as possible can find it by creating lots of incoming links.

Really Simple SEO outlines the exact steps I've used several times to get websites indexed and onto page one quickly (sometimes in less than a week). Follow the steps and you could do the same. Jacqui's book goes into more detail about the ongoing work (and the theory behind it) that can ensure long-term success.

SEO Suffolk's search engine optimisation service uses the simple strategies, the longer term measures and a good understanding of the theory behind effective SEO. Perhaps more important to you is that SEO Suffolk does all the work for you - whether you understand it or not - because you probably don't have the time or the inclination to do it yourself. If you do, get the books. If you don't, get the books so you can keep an eye on what your SEO firm is doing on your behalf!

Unless you use SEO Suffolk, of course, because then you'll know they're following their own guidance to the letter. Working by the book, as it were.

Naturally, you can use SEO Suffolk for search engine optimisation of your business' website, even if you're not in Suffolk!

Roy

Using Books in the Marketing Mix - Part 2

One of the things a book can do is help to define you and your business. Writing and publishing a book makes you more "expert" but it also makes it clear to people what you're about. So, if I wrote a book about cycling (which I probably will) that straight away tells anyone who sees it that cycling is my "thing".

An example of this is Jacqui's book about How to Become a Foot Care Professional. Jacqui has given a lot of help and advice over the years to various health professionals, therapists and the like, on marketing and developing their businesses, so working with the Foot Care Centre and the College of Foot Care Practitioners was right up her street. Publication of the book will help to spread the news that Jacqui is an expert in that area and, as a specialist in that particular niche she will command more respect and attention from people looking to grow a business in foot care or something similar. They'll also get a lot of great information from the book, of course!

My (Roy's) book, Really Simple SEO for Business Owners will help to spread the message that I'm expert in fast and effective Search Engine Optimisation. It also says that I specialise in it, to some extent, and a specialist is usually taken more seriously and becomes more sought-after than a generalist.

You can do the same in your business. Become an expert and be in more demand (and maybe higher-paid) as a  specialist, by writing a book about your area of expertise.

Roy